Demand for luxury tourism and hospitality is expected to grow faster than for any other industry segment”, McKinsey reports. Indeed, despite current economic pressures, wealthy travelers are happy to pay for the most exclusive hotels, private charters, and experiences around the world. From China to the U.S. and the Caribbean, the luxury travel sector is booming and shows no signs of slowing.
High demand for luxury hotels in China
Per capita, China’s disposable income rose to 11,539 yuan in early 2024, up 6.2%. So it naturally follows that consumers are also happy to spend more on hotels: 37% of travelers now prefer higher-star hotels, compared to 18% in 2020, whereas almost 50% are eager for luxury hotel stays, up from 30% in 2020. China’s fast-growing wealth is also spurring a growth in luxury hotel construction. For example, InterContinental Hotels Group recently opened two hotels in Shanghai, including their first hotel from their luxury brand Vignette Collection in Greater China.
Texas is now a luxury travel hotspot
Over the past year, Texas’ greater Dallas-Fort Worth area has welcomed around 80 new luxury hotels with 9,021 rooms in total. The reason behind this boom is simple: Dallas offers luxury travelers better value than rival destinations. For example, double rooms at the Ritz-Carlton Dallas start at $349 a night, compared to over $800 at the Ritz-Carlton New York. “The city’s growing population and strong job market have fueled demand for housing, and make it an attractive destination for real estate investors, homebuyers, and tourism,” says Jeff Smith, Omni PGA Frisco Resort VP.
Austin is also seeing similar developments. Austin’s Four Seasons Hotel recently completed guest room upgrades and eight new suites. Since their Lake-View Suite has been in high demand, the hotel has now doubled the number of these suits available. In particular, luxury golf is a big draw for travelers to Austin, with Whispering Pines Golf club crowned the best golf spot in Texas. Notably, many amateur players in the club’s championship have gone on to play professionally. In addition to the right golf training aids, players can improve their game with electric golf carts. Electric golf carts provide a fast and smooth ride around the course, so players can better concentrate on their game.
Caribbean beach vacations experience record demands
65% of luxury travelers prefer relaxing beach vacations to adventure experiences like safaris or yachting trips. As proof of this, the Caribbean has just experienced two consecutive years (2022-23) of record growth in terms of both tourism and profits. Private charter service, Tradewind Aviation, has also launched new service routes from Palm Beach to two popular Caribbean outer islands (Marsh Harbour and North Eleuthera). Both these islands are filled with popular luxury resorts and private villas. The private charter service will run from December 2024-May 2025.
Global demand for luxury travel is booming. From China to the U.S. and the Caribbean, travelers remain eager to indulge in the world’s best luxury destinations.