Apple’s WWDC 2024 keynote was highly anticipated and delivered on the company’s artificial intelligence (AI) ambitions. The highlight of the event was the introduction of Apple Intelligence, a new AI feature that brings highly personalized experiences to users. However, not all devices are compatible with Apple Intelligence, as it will only run on iPhone 15 Pro and 15 Pro Max, iPads, and Macs with M1 or newer chips.
One exciting update is the integration of ChatGPT, an AI-powered chatbot experience, into Siri and other Apple apps. This integration is made possible by OpenAI’s GPT-4 and other generative AI models. Additionally, Apple Intelligence introduces the ability to create AI images of people users are messaging with, similar to an AI-upgraded Bitmoji. This feature aims to make everyday conversations more enjoyable.
Apple also announced new features for Apple TV+. The InSight feature allows viewers to learn actor names and song titles as they appear on the screen. It even has Shazam-like functionality, allowing users to add songs to their Apple Music playlist for later listening.
Siri, Apple’s smart assistant, received some enhancements as well. It now has generative AI features that make it seem more natural and personal. Siri can handle stumbles in speech and better understand context. There is also a new glowing light and the option to type instead of using voice commands.
On the software side, Apple introduced MacOS Sequoia, the latest operating system version. One standout feature is iPhone mirroring, which allows users to mirror their iPhone’s screen on their Mac. This feature is particularly useful for demoing apps during video calls or in person.
In terms of productivity, Apple unveiled VisionOS 2, which brings productivity enhancements and new immersive experiences. Users can now “spatialize” regular photos, bringing a new level of depth to images. Additionally, Apple has expanded the availability of the Vision Pro headset to eight new countries.
Apple also made improvements to its Photos app, making it easier to navigate and discover favorite photos. The app has been unified into a single view with a photo grid at the top and an organized library below. Furthermore, a new Passwords app has been introduced to simplify the storage and syncing of passwords across devices.
Some smaller but notable updates include the introduction of a Calculator app for iPad, the Smart Script feature that improves handwriting in Notes when using an Apple Pencil, and the option to lock apps for added security.
Despite Apple’s AI advancements, it is clear that the company has fallen behind its competitors in the AI race. To catch up, Apple has partnered with OpenAI for their generative AI operations. This partnership will help Apple leverage the power of AI and deliver useful AI features to its users.
In conclusion, Apple’s WWDC 2024 keynote brought exciting updates and new features across its product lineup. From Apple Intelligence to improvements in Siri, Photos, and MacOS Sequoia, Apple continues to innovate and provide users with highly personalized experiences. With its focus on useful AI rather than flashy AI, Apple is positioning itself to compete in the rapidly evolving AI landscape.
