Building a robust infrastructure of charging stations is crucial for the widespread adoption of electric vehicles (EVs) and the fight against climate change. However, the lack of charging infrastructure has been a major barrier to entry for those considering making the switch from gas-powered vehicles to electric. Fortunately, the situation is improving.
As of July 2023, there are over 160,000 charging stations installed throughout the United States, with many of them located in urban centers. This growth in charging infrastructure is making it easier for EV drivers to find reliable charging options and travel confidently.
One company that is leading the charge in building EV charging infrastructure is FLO. Founded by Louis Tremblay, FLO aims to create a reliable web of charging stations that will enable drivers to reach their destinations without range anxiety. Unlike other companies that have simply installed charging stations without considering reliability, FLO has focused on building a network that drivers can always depend on.
FLO’s journey began 15 years ago in Quebec, Canada. At that time, fundraising was challenging because the EV market was still undefined. However, FLO persevered and has since raised an impressive $334.4 million, making it Canada’s largest EV charging provider.
Collaborations with stakeholders have played a vital role in FLO’s success. Tremblay emphasizes the importance of working with everyone involved in the EV industry, recognizing that cooperation is key to achieving their goals. Furthermore, he believes that establishing a price for carbon is essential for promoting the adoption of EVs and combating climate change.
Product adoption is currently a top priority for FLO. The company’s focus on its climate-forward mission drives its development of software and hardware products that ensure a seamless user experience. Tremblay highlights the significance of both hardware and software in providing reliable infrastructure and an excellent customer experience.
FLO’s vertical integration sets it apart from other EV charging providers. By manufacturing its own parts, FLO can keep its chargers up-to-date and deliver high-quality products to its customers. Additionally, the company offers a suite of charging software that provides valuable data to both station owners and drivers. This data includes charger diagnostics, flexible billing options, and detailed reports.
New York City was one of FLO’s first customers in the United States. Tremblay shares his experience of working with the city and how FLO adapted its charging stations to match the aesthetics of different neighborhoods. He also emphasizes the importance of his leadership style and creating a competitive work culture that fosters collaboration and mutual care among employees.
In conclusion, the growth of EV charging infrastructure is essential for the widespread adoption of electric vehicles. Companies like FLO are playing a crucial role in building a reliable network of charging stations. Through collaborations, vertical integration, and a focus on product adoption, FLO is leading the way in creating an EV charging infrastructure that promotes sustainable transportation and a greener future.
