Netflix Launches In-House Advertising Technology Platform, Takes Control of Ad Future
Discover how Netflix is shaking up the advertising industry with its own ad tech platform. With competition from industry giants like Google and Amazon, Netflix aims to create personalized ad experiences for its 270 million subscribers. Learn about their move away from generic ads and their focus on storytelling. Plus, find out about their expanded buying capabilities and the success of their ad-supported tier. Netflix is ready to make waves in the advertising world.