Business

Discover how the marketing campaign for the highly anticipated Deadpool and Wolverine movie has partnered with video game properties to create excitement and anticipation among fans. From crossovers with other gaming franchises to games based on Marvel IP, this article explores the unique approach taken by the film's marketing team. Learn about the notable absence of Marvel Rivals and Call of Duty's crossover, as well as Fortnite's successful incorporation of the characters into its game. Xbox has also joined in on the fun with custom controllers and a billboard celebration. Find out how Marvel Snap, Marvel Strike Force, and Marvel Puzzle Quest have all embraced the Deadpool and Wolverine theme in their games. Overall, this article highlights the successful use of video games to engage with fans and build anticipation for the movie's

Discover how Look North World, a gaming company, is revolutionizing the industry by securing funding to develop games for Fortnite. With a focus on experimentation, quick iteration, and access to a massive audience, they are creating self-published game islands using the Unreal Editor. Partnering with Bandai Namco, Look North World is collaborating to create a UEFN Island within Fortnite, featuring a Team Deathmatch-style game based on the popular anime series Gundam. Learn how Look North World's innovative approach, partnerships with brands, and commitment to original content are positioning them as pioneers in the future of gaming.

Experience the thrill of racing against legendary drivers with Mobil 1 and Forza Motorsport. Compete against racing icon Tony Stewart and recent Indy NXT winner Jamie Chadwick on the Maple Valley track. This collaboration marks Mobil 1's largest campaign in the video game entertainment space, showcasing their passion for racing and commitment to innovation. Don't miss out on the chance to race against your favorite drivers and win incredible prizes. Get ready to rev your engines and join the excitement!

Discover the potential rebound of the US consumer technology market as the Consumer Technology Association (CTA) predicts a 1% growth in 2024 and 4.4% growth in 2025. Learn about the deflationary nature of tech products, driven by technological innovation and Moore's Law. Explore the role of services, AI, and the replacement cycle in driving growth. Find out how falling prices and increased features contribute to the industry's positive outlook. Read more to understand the factors shaping the future of consumer technology.

Discover Mistral Large 2, the latest open source model from French AI startup Mistral with 123 billion parameters. Although licensed for non-commercial research, it can be fine-tuned for specific needs. This GPT-4 class model excels in reasoning, code generation, and mathematics, closely matching leading models like GPT-4o and Llama 3.1-405. With a larger context window and support for multiple languages, Mistral Large 2 offers improved performance and cost benefits. It also addresses hallucination issues and provides transparent responses. Explore Mistral's commitment to advancing AI for research and commercial users.

Discover how the strategic partnership between Salesforce and Workday aims to revolutionize enterprise software through advanced AI and unified data integration. With an AI-driven employee service agent, a unified data foundation, and seamless integration with Slack, businesses can transform their workforce management, customer relationships, and financial planning. Learn how this partnership sets a new standard for data sharing and integration while addressing concerns about data security. Explore the potential of AI-driven solutions and seamless data integration in shaping the future of enterprise software.

Discover how OpenAI is enhancing the safety and alignment of AI models with Rules-Based Rewards (RBR). This new approach automates model fine-tuning, reducing the time needed to prevent unintended results. Learn how RBR aligns AI models with safety policies by using predefined rules and scoring responses. Find out how RBR compares to human-led reinforcement learning and the challenges it faces. Plus, explore the integration of RBRs with human feedback for improved fairness and accuracy in AI systems.

Finance and accounting form the bedrock of any profitable enterprise, providing essential financial data crucial for risk management, resource allocation, and informed decision-making. These...

Unlock the impact of generative AI on creative writing with a nuanced perspective. Discover how researchers explored the effects of AI tools on creativity, examining both the benefits and potential drawbacks. Find out how access to AI-generated story ideas improved creativity and writing quality, but also led to similarities among stories. Learn why a balance is crucial to preserve the uniqueness of creative content. Dive into the complex topic of generative AI's influence on creative writing and its implications for the future.

Meta Description: Resquared, a Y Combinator-backed startup, has closed a million seed round for its B2B sales tool that focuses on reaching local businesses with limited online presence. With AI-powered tools and a comprehensive database, Resquared aims to revolutionize B2B sales by providing personalized techniques to effectively reach small and medium-sized businesses.