Elon Musk’s rebranding of Twitter has reached a new milestone with the platform officially changing its URL from Twitter.com to X.com. This move solidifies Musk’s influence and marks another significant step in his efforts to reshape the social media app.
The transformation of Twitter began last year when it announced the abandonment of its iconic bird logo and name, opting for the simple and enigmatic “X” instead. The URL change is a natural progression of this rebranding strategy, as it aligns the website address with the new identity.
Twitter users who attempt to access the platform through the original URL will now be automatically redirected to X.com. This change was communicated to users through a pop-up message on the browser, reassuring them that their privacy and data protection settings will remain intact.
Elon Musk, known for his active presence on Twitter, also took to the platform to announce the URL change to his followers. In a tweet, he stated, “All core systems are now on X.com,” further emphasizing the significance of this update.
However, this shift in branding has not been without its challenges. The transition to “X” has resulted in broken URLs, causing frustration for some users. Additionally, under Musk’s leadership, Twitter has introduced subscription fees sporadically, leading to confusion among users. The implementation and subsequent removal of blue ticks, which indicate verified accounts, further contributed to a sense of chaos on the app.
Despite these challenges, Elon Musk’s influence over Twitter cannot be denied. His bold decisions and unique vision have propelled the platform into a new era. With his leadership, Twitter is undergoing a transformation that aims to redefine social media and engage users in new and innovative ways.
As Twitter continues to evolve under Musk’s guidance, it remains to be seen what other changes and updates lie ahead. One thing is certain, though – the rebranding of Twitter as X.com signifies a significant shift in the platform’s identity and sets the stage for a new chapter in its history.