The C-Max Hybrid, introduced in 2013 as a replacement for the Ford Escape Hybrid, was Ford’s first American-market model available exclusively as a hybrid. With its gasoline-electric hybrid powertrain and similar price tag to the Toyota Prius, the C-Max Hybrid aimed to compete for sales against its popular rival. It featured an Atkinson-cycle four-cylinder gasoline engine and an 88kW electric motor, delivering a total output of 188 horsepower, surpassing the Prius and its 134 horsepower. Additionally, there was a plug-in hybrid version known as the C-Max Energi.
One of the key selling points of the 2013 C-Max was its impressive EPA fuel economy rating. Although it didn’t quite match the Prius, its official rating of 47 mpg city, 47 mpg highway, and 47 mpg combined was still excellent. However, real-world fuel economy for the C-Max proved to be significantly lower than these numbers, leading to disappointment among reviewers and buyers alike. In fact, the EPA had to revise its mileage ratings to 45 city/40 highway/43 combined, prompting Ford to issue rebate checks to all 32,000 C-Max owners in the United States.
Despite the setback, C-Max sales initially remained steady. However, sales took a hit in the following years, as the American market did not embrace the “tall hatchback” MPV body style that proved popular in Europe. The Mazda5, a platform cousin of the C-Max, also faced a chilly reception from American car shoppers. Nevertheless, the C-Max Hybrid performed better in terms of sales than its competitors, the Altima Hybrid and Jetta Hybrid.
Ultimately, the C-Max Hybrid’s run came to an end in 2018, as it was deemed insufficiently truck-like for the American market. Despite the challenges it faced, the C-Max Hybrid made a notable contribution to Ford’s hybrid lineup and showcased the company’s commitment to fuel efficiency and environmental sustainability. While it may not have achieved the fuel economy levels it initially promised, the C-Max Hybrid played a part in shaping the hybrid market and encouraging other manufacturers to develop their own hybrid models.
