Home Tech “Ford Explorer: A New Electric Era for Ford in Europe”

“Ford Explorer: A New Electric Era for Ford in Europe”

The Ford Explorer is not just another new model from Ford; it represents a significant shift in the company’s strategy for the European market. Instead of focusing on high-volume, low-margin models like the Fiesta and Focus, Ford is now prioritizing more profitable crossovers like the Puma and the Explorer. This change in direction is reflected in the fact that the Explorer is based on a Volkswagen architecture and has taken the place of the Fiesta on Ford’s production lines in Cologne.

The development of the Explorer hasn’t been without its challenges. It was delayed by over a year and had to be re-engineered to take advantage of more advanced battery technology. Despite these setbacks, Ford has high hopes for the Explorer, which starts at £40,000 and is positioned as a mainstream, mass-market family-sized electric car.

One of the key questions surrounding the Explorer is how it performs on the road. A test drive on the wet roads of Ljubljana, the Slovenian capital, will provide the answers. According to the review, the Explorer is superior to its major rivals, including Tesla, in terms of driving experience and is easily recognizable as a Ford.

The design of the Explorer is bold and distinctive, setting it apart from other models in its class. Despite its compact size, it offers plenty of interior space thanks to clever design and maximized wheelbase. Ford’s designers have embraced the American styling, which sets it apart from its European counterparts.

Inside, the Explorer features a large touchscreen that dominates the center console. While the screen offers excellent resolution and clear graphics, it can be difficult to navigate beyond the initial menu screen. The haptic buttons on the steering wheel are also a point of criticism. However, the interior is functional and comfortable, although it lacks the visual appeal of some competitors in the segment.

When it comes to performance, the Explorer delivers adequate power in its single-motor version and offers a more exciting driving experience in the dual-motor version. The steering is precise, and the handling is predictable, making it easy to maneuver. The suspension is tuned differently depending on the model, with the dual-motor version offering a more supple ride.

In terms of range, the Explorer impresses with real-world figures of 320 miles in the single-motor version and 300 miles in the dual-motor version. Charging speeds are also respectable, with the dual-motor version capable of charging at up to 185kW.

While Ford may no longer be the top-selling brand in the UK, its vast dealer network and the Explorer’s impressive range make it an appealing option for those looking to make the switch to electric. The Explorer represents a stepping stone for Ford as it navigates the transition to electric cars and aims to reclaim its position in the mainstream market.

Overall, the Ford Explorer offers a compelling combination of impressive range, enjoyable driving dynamics, and recognizable Ford DNA. It may not be a groundbreaking model for the brand, but it serves as a sign of things to come as Ford continues to evolve its electric car lineup.

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