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How to Disable Recommended Apps in Windows 11 Start Menu

Update KB5036980: Introducing Recommended Apps in Windows 11 Start Menu

Introduction:
In a recent update, Windows 11 has added a new feature to its start menu that displays recommended apps from the Windows app store. While some users may view this as a helpful way to discover new apps, others may see it as an intrusion of ads into their user experience. In this article, we will explore the details of this update and provide step-by-step instructions on how to disable the recommended apps feature.

The Addition of Recommended Apps in Windows 11 Start Menu:
Windows 11 update KB5036980 brings the introduction of the Recommended section to the start menu. This section displays a curated selection of Microsoft Store apps, aiming to help users discover great apps that are available. While this feature may be useful for users looking to explore new apps, it does raise concerns among those who prefer an ad-free experience.

Disabling Recommended Apps in Windows 11 Start Menu:
Fortunately, Microsoft has provided users with the option to disable the recommended apps feature if they find it intrusive or unnecessary. Here’s how you can turn it off:

1. Go to Settings: Open the Settings app on your Windows 11 device.
2. Click on Personalization: Within the Settings menu, navigate to the Personalization section.
3. Access Start: Locate and click on the Start option in the Personalization menu.
4. Disable the Toggle: Look for the toggle switch labeled “Show recommendations for tips, app promotions, and more” and turn it off.

By following these simple steps, users can regain control over their start menu and eliminate the display of recommended apps. It’s commendable that Microsoft has given users the ability to opt out of this feature, respecting their preferences and desire for a cleaner user experience.

Balancing User Experience and Promotional Opportunities:
While some users may view the inclusion of recommended apps as intrusive advertising, it’s important to note that Microsoft has curated the selection of apps displayed in the start menu. This implies that they have taken steps to ensure the promoted apps are of high quality and relevance. By offering these recommendations, Microsoft aims to assist users in discovering new and valuable applications that they might otherwise overlook.

Moreover, it’s worth considering that this feature can benefit developers as well. Being featured in the start menu increases the visibility of their apps, potentially leading to increased downloads and user engagement. For smaller developers especially, such exposure can be a game-changer in a highly competitive app marketplace.

Conclusion:
Windows 11 update KB5036980 introduces recommended apps in the start menu, allowing users to discover new and valuable applications. While some users may find this feature intrusive, Microsoft has provided an option to disable it, ensuring a more personalized user experience. By striking a balance between user preferences and promotional opportunities for developers, Microsoft aims to enhance the overall Windows 11 experience.