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OpenAI Set to Launch AI-Powered Search Utility, Faces Competition from Google

OpenAI Set to Launch AI-Powered Search Utility, Competing with Google

OpenAI, an artificial intelligence search startup backed by Microsoft, is preparing to announce the unveiling of its new AI-powered search utility. This move will undoubtedly put the company in direct competition with Google, the search engine giant. While the exact date of the announcement has not been confirmed, sources suggest that it may coincide with the start of Google’s annual I/O conference.

According to reports, OpenAI’s search utility will be an extension of its successful ChatGPT chatbot solution. ChatGPT has gained recognition for its ability to generate responses to text queries that mimic human-level proficiency. Leveraging state-of-the-art AI models, ChatGPT can provide accurate and insightful information by accessing citations and content directly from the internet.

However, despite ChatGPT’s success, it has faced challenges in delivering up-to-date and reliable web data. This has led industry analysts to consider alternative options for obtaining information online. OpenAI’s partnership with Microsoft Bing has helped address this issue for subscribers, but the development of an in-house search engine could further enhance OpenAI’s capabilities.

OpenAI is not the only player in the race to develop AI-native search experiences. Perplexity, founded by a former OpenAI researcher, has gained attention for its AI-powered search platform that includes images and citations in its responses. Valued at one billion dollars, Perplexity boasts over ten million monthly users, as indicated in a blog post published earlier this year.

While OpenAI’s ChatGPT application has enjoyed immense popularity since its release in late 2022, the company has faced fluctuations in web traffic. Analytics data shows that the website’s traffic will reach its peak in May 2023. This indicates a growing demand for AI solutions in the market and highlights the need for expansion to cater to a broader user base.

To improve ChatGPT’s ability to provide real-world data, OpenAI had previously introduced ChatGPT modules. However, these modules were discontinued in April, according to a support center post on the OpenAI website. This decision suggests that OpenAI is working on alternative methods to enhance the platform’s access to current and reliable information.

The launch of OpenAI’s AI-powered search utility marks a significant development in the artificial intelligence sector. As competition heats up between OpenAI, Google, and other players in the field, users can expect more advanced and comprehensive search experiences driven by AI technology. The race to develop the most efficient and accurate search tools will undoubtedly shape the future of online information retrieval.