PlaysOut has also collaborated with STON.fi, a cross-chain decentralized exchange (DEX) on the TON blockchain, to enhance user transactions transitioning from Web2 to Web3. By partnering with multiple firms, including Tencent, PlaysOut aims to drive user acquisition, improve data capabilities, and boost traffic engagement in the TON Play gaming ecosystem.
PlaysOut offers powerful technology to support its gaming platform. It has a full-stack mini-gaming container technology, which includes optimized components for game development and operation. Additionally, it provides tools for integrating multi-terminal SDKs, IDE-integrated development tools, cloud service operation management platforms, and advertising platforms. With its Web3 integration technology, PlaysOut enables Web3 features such as wallet login, payment systems, contract deployment, staking, NFT support, voting, and decentralized governance.
Telegram, with 900 million monthly active users, is a significant distribution channel for Web3-adjacent users. The partnership between PlaysOut, TON Play, and STON.fi aims to integrate games into the Telegram platform, providing a seamless user experience and introducing tools for easy transition into the Web3 space.
PlaysOut’s collaboration with Tencent focuses on integrating thousands of games from WeChat’s mini-game environment into Telegram via TON Play. This strategy aims to open up new monetization opportunities and enhance user engagement by expanding Telegram’s capabilities and linking users to additional services, including wallet features and decentralized exchange options.
STON.fi’s decentralized exchange services will further enhance financial transactions for gamers within the TON ecosystem. This integration will simplify the management of digital assets, allowing users to execute asset transactions directly within the app.
PlaysOut’s strategy in entering the Telegram ecosystem is to offer a library of high-performing games to support the development of Web2 games and transition them to Web3-based standalone games. This collaboration will enhance user data insights, improve understanding of player preferences, and foster community engagement through in-game rewards, platform rewards, and challenges.
By leveraging Telegram/TON’s vast user base, low development costs, and frictionless environment, PlaysOut aims to acquire and retain users in the fast-paced Web3 attention economy. As developer tools and support continue to evolve, games will seamlessly adapt to a Telegram-native approach, allowing users to interact with built-in features without realizing they’ve entered the Web3 space.
PlaysOut’s investors include Kenetic Capital, Chainer Consultants, Kestrel, VentureSouq DA Collective, Yugana Labs, Meituxiuxiu (Wensheng çaí), 4399 games, Sentor Investments, Moziak Capital, and individuals including Mable Jiang. The company has raised $5 million at a $70 million valuation and is in discussions with over 50 casual game developers in the Chinese market.
Overall, PlaysOut’s partnerships and integrations aim to revolutionize the gaming experience within the TON ecosystem by providing a diverse range of games, simplifying the transition from Web2 to Web3, and driving adoption across various game titles.
