Telegram, the messaging giant, has recently announced its increased commitment to blockchain technology. At the Token2049 conference in Dubai, Telegram CEO Pavel Durov revealed the company’s plans to launch features based on blockchain technologies, such as tokenized stickers and emojis. This move showcases Telegram’s dedication to integrating blockchain into its platform and exploring its potential benefits.
One significant change that Telegram aims to bring about is in how content creators can benefit from their online engagement. Durov stated that the platform will allocate 50% of its ad-generated revenue to its users, including channel owners and creators on the TON network. This approach stands in contrast to other social media platforms that rely on selling user data to advertisers. By sharing revenue with its users, Telegram aims to create a more equitable distribution model.
Tokenizing user features has already proven successful for Telegram. Its namespace, which allows users to purchase unique usernames, has generated substantial sales for the company. As more platform elements become tokenized, Durov emphasizes the importance of TON’s scalability. To handle the projected increase in transaction volumes, the platform needs to be able to scale efficiently.
In a significant development, Tether has introduced a stablecoin with a dollar peg and a gold-backed token on the TON network. This collaboration indicates that Telegram’s initial blockchain infrastructure is gaining wider acceptance and being embraced by other players in the industry. By working together, Telegram and Tether are paving the way for leveraging blockchain technology across various industries and enhancing user interaction and economic models.
Telegram’s integration of blockchain technology is not only beneficial for its own platform but also holds potential for other messaging apps. WhatsApp, for example, has recently introduced a new community group chat feature. With Telegram’s success in implementing blockchain-based features and revenue models, other messaging apps may be inspired to explore similar possibilities.
Overall, Telegram’s commitment to blockchain technology demonstrates its forward-thinking approach and willingness to adapt to emerging trends. By tokenizing user features and sharing revenue with its users, the company aims to create a more inclusive and user-centric platform. With the collaboration of Tether and the wider acceptance of Telegram’s blockchain infrastructure, the future looks promising for both Telegram and the broader blockchain industry.
