revenue target by 2025.
The concept of circular economy has gained significant traction in recent years as companies strive to minimize waste and maximize resource efficiency. It is a departure from the traditional linear economy model, which follows a “take-make-dispose” approach. Instead, the circular economy aims to keep resources in use for as long as possible, extracting maximum value from them and then recovering and regenerating products and materials at the end of their life cycle.
Alison Jones’s role as vice-president of Circular Economy at Stellantis is a testament to the company’s commitment to sustainability and environmental responsibility. With 14 brands under its umbrella, Stellantis has a significant impact on the automotive industry, making Jones’s job all the more crucial. Her task is not only to reduce the consumption of raw materials across the company’s brands but also to transform the Circular Economy unit into a profitable business.
One of the key strategies employed by Jones is the promotion of used part sales. By encouraging customers to purchase used parts instead of new ones, Stellantis can reduce the demand for raw materials and minimize waste. This not only aligns with the company’s environmental goals but also presents a business opportunity. According to a recent study by Frost & Sullivan, the global automotive remanufacturing market is expected to reach $140.82 billion by 2025, indicating a growing demand for used parts.
To achieve her revenue target of €2 billion by 2025, Jones is also exploring partnerships and collaborations. By working with other companies in the automotive sector, she can leverage their expertise and resources to further advance the Circular Economy unit’s goals. For instance, Stellantis has partnered with ReMaTec, a leading platform for remanufacturing and circular economy solutions in the automotive industry. This collaboration allows Stellantis to tap into ReMaTec’s network and knowledge base, accelerating the growth of its Circular Economy unit.
Jones’s role goes beyond mere sales and revenue targets. She is at the forefront of driving change within Stellantis and the wider automotive industry. By championing the circular economy, Jones is challenging traditional business models and pushing for a more sustainable future. Her efforts align with the growing consumer demand for eco-friendly products and services. A recent survey conducted by Deloitte revealed that 64% of consumers consider sustainability when making purchasing decisions, highlighting the importance of Jones’s work.
In conclusion, Alison Jones’s role as vice-president of Circular Economy at Stellantis is instrumental in driving sustainability and resource efficiency within the automotive industry. Her focus on promoting used part sales, exploring partnerships, and challenging traditional business models showcases Stellantis’s commitment to a circular economy. By incorporating these strategies, Jones aims to reduce the consumption of raw materials, minimize waste, and transform the Circular Economy unit into a profitable business. Her efforts not only align with consumer demand for eco-friendly products but also contribute to a more sustainable future for the automotive industry as a whole.
