Fortnite players and Disney theme park enthusiasts have reason to be excited as the upcoming D23 Horizons event will be streamed live inside the popular video game. The event, scheduled for August 10, is part of the Disney fan convention and will showcase projects related to the company’s “Experiences” divisions, including theme parks and cruise ships. However, it’s important to note that the livestream will only cover announcements and content related to Fortnite, not the broader Disney theme park offerings.
This unique collaboration between Disney and Epic Games, the developer of Fortnite, comes as a result of Disney’s significant investment of $1.5 billion in the gaming company earlier this year. The goal of this partnership is to create a virtual Disney universe within Fortnite, potentially offering players a virtual theme park experience.
While some fans may be disappointed that the livestream will only focus on Fortnite-related content, this collaboration highlights the growing trend of integrating gaming and entertainment. By leveraging the popularity of Fortnite and its massive player base, Disney aims to engage with a wider audience and provide a unique interactive experience.
The decision to stream the D23 Horizons event exclusively in Fortnite also demonstrates the increasing importance of virtual platforms for major events. With the ongoing COVID-19 pandemic limiting in-person gatherings, virtual experiences have become crucial for companies to connect with their audiences. By utilizing Fortnite as a virtual event space, Disney can reach millions of players and fans worldwide, ensuring that the excitement of D23 Horizons is not limited to those physically attending the convention.
It’s worth noting that this livestream is just one example of Disney’s efforts to adapt to the changing landscape of entertainment and engage with a younger, tech-savvy audience. By partnering with Epic Games and leveraging the popularity of Fortnite, Disney is able to tap into the vast potential of the gaming industry.
In conclusion, the collaboration between Disney and Epic Games to livestream the D23 Horizons event exclusively in Fortnite highlights the growing intersection between gaming and entertainment. This innovative approach allows Disney to reach a broader audience and provide an interactive experience within a virtual platform. While the livestream will focus solely on Fortnite content, this partnership signifies Disney’s commitment to embracing new technologies and engaging with younger audiences. As the entertainment industry continues to evolve, it’s clear that virtual platforms and gaming experiences will play an increasingly significant role in connecting with fans and consumers.