## YouTube Rolls Out “Add Yours” Sticker for YouTube Shorts
YouTube has confirmed the full rollout of its collaborative “Add Yours” sticker for YouTube Shorts. This feature, first announced in July, allows users to share their own take on a creator’s video. Similar to Instagram’s feature of the same name, the “Add Yours” sticker prompts users to create content featuring an original video, following in the footsteps of TikTok’s “duet” tool.
With this new feature, users can spark a chain reaction of content by adding the sticker to their videos. For example, posting a Short of your dog with the sticker can prompt others to share videos of their own dogs. Similarly, posting an “Outfit of the Day” Short and using the sticker can encourage others to share their own outfit videos. It’s a way to foster interaction and engagement among creators and their audiences.
To use the “Add Yours” sticker, users simply need to tap the stickers icon after recording a video, select the sticker, and enter a prompt. Once the Short is published, viewers can respond with their own Short or explore other responses by tapping the sticker. This interactive element adds a new layer of engagement to YouTube Shorts and allows creators and viewers to connect and collaborate in a unique way.
The “Add Yours” sticker is just one of several new features YouTube has introduced for creators. The platform now offers the ability to automatically transform longer videos into Shorts, making it easier for creators to repurpose their content for the short-form video format. Additionally, YouTube now allows creators to create auto-generated captions that can be edited and customized with different fonts and colors. These features provide creators with more flexibility and tools to enhance their Shorts and make them more engaging for viewers.
The rollout of the “Add Yours” sticker demonstrates YouTube’s commitment to staying competitive in the short-form video space. With TikTok’s immense popularity and Instagram’s successful implementation of similar features, YouTube aims to capture the attention of creators and users who are looking for more interactive and collaborative experiences. By providing tools like the “Add Yours” sticker, YouTube empowers creators to foster creativity and engagement within their communities.
In conclusion, the rollout of the “Add Yours” sticker for YouTube Shorts offers creators and viewers a new way to interact and collaborate on the platform. With this feature, users can create content featuring an original video and prompt others to respond with their own Shorts. YouTube’s focus on enhancing the Shorts experience with features like this demonstrates their commitment to providing a dynamic and engaging platform for creators and users alike. As YouTube continues to evolve and adapt to the ever-changing landscape of short-form video, it will be interesting to see how creators and viewers embrace and utilize these new interactive features.
